A content marketing strategy is pointless if no one ever finds or reads that content. Outreach is the answer but must be established from the start, not as an after thought at the end of a campaign. That’s where Profoundry come in!
Outreach is not just a way to build links. It should be viewed as a way of building relationships, online visibility and increasing engagement. You can outsource this process to us or I can train your in-house team to produce valuable content & source publishers and influencers.
I collaborate closely with you at the early brainstorming stage to develop a bespoke outreach plan with your industry influencers and/or target audience at the core. I work with you to consider your target audience, their behaviour and habits. This then helps us forge outreach plans that gain the most traction for your content.